Since our inception as a company, we’ve modded hundreds of lenses and sold thousands more in parts and accessories to modify some of the world’s most sought-after vintage glass.  Through it all, our main objective has always been to empower end-users with knowledge and confidence to modify lenses as a DIY-friendly process.  We’ve taken great pride and joy in knowing that you could install your own follow focus gears using our SIMple Fit Aluminum Gears, convert native mounts to EF or PL using our SIM-Mount Conversion Kits, and of course, install our eye-catching front SIM-Rings and custom caps.  Making modding SIMple was, and will always be, our ethos.  And now, we’re doubling down on that commitment.

Starting today, Simmod will no longer offer lens modding as a service and will switch its operations to working solely on research, development, and launching to market new innovative-DIY solutions for our industry.

From the beginning, you’ve put your trust in our parts and services and helped build SIMMOD LENS to be the respected company it is today.  Now it’s time that we return that trust to you, our friends and customers, in equal measure. By focusing exclusively on DIY products and technology, we put the power and confidence of DIY into your hands as the simplest and most cost-effective way to mod your lenses.

In the coming days and months, we will transition our operations to realign and focus our resources on our new strategy.  If you currently have lenses in for service with us, we will work to get them modded and back to you as soon as we can.  

We are excited about forging this new path ahead and look forward to travelling down that road with you. If you have any questions, comments or concerns about our latest announcement, our products or anything DIY related, please feel free to drop us a line. We’d love to hear from you.